Choose Words carefully

"A word fitly spoken is like apples of gold in pictures of silver." Proverbs 25:11

CHOOSE WORDS CAREFULLY
Communication - everyone is discussing it, studying it, and practicing it. In selling, good communication involves more than good speaking. It also requires choosing the right words, the fewest words and the motivation-strength words.
• In selling, your principal tools are words. Keep them razor sharp. The right word, spoken with emphasis, enthusiasm, and expectancy, becomes your "laser beam" that can melt the granite-like objections of the toughest customer.
• In selling, your principal tools are words. Keep them short! Long, technical words often cause fences and walls to come between you and your prospects. Short, crisp words are far more likely to build bridges of understanding, goodwill and successful sales records.
• In selling, your principal tools are words. Use words that probe and motivate. Avoid the words that irritate. Study the following words and expressions:

Words That Probe
Why? How? What is your opinion? What do you think? Can you illustrate? What do you consider?
What were the circumstances? How do you feel about . . . Could you explain? Which would be best for you?

Words That Motivate
Thank you, Congratulations ! Let's, I would appreciate your courtesy, I want to make certain I understand
Please, Profit, Guarantee

Words That Irritate
Understand? Get the point? Do you see what I mean? To be honest with you, Bucks Deal I, me, my, mine You know

• In selling, your principal tools are words.
Be sure you gain understanding. In sales you must be understood. Keep it simple. Words, carefully chosen, properly used, and effectively spoken, can turn a prospect into a client. Improve your communication skills!
Good luck and good selling,
Jack and Garry KinderThe KBI Group
Thinking The Way To Sales Success
The best in sales know that maintaining a positive mindset is essential to their performance, and they make a serious effort to ensure that their thinking is in line with where they want to be. Wouldn’t’t be surprised if several pro golfers are worried that Tiger Woods has returned to the game. Tiger, after all, has mastered the very skills we are talking about here. The way Tiger thinks about his performance is his secret weapon.
Likewise, the best in sales are positive thinkers. When they envision themselves in a sales situation, they see themselves continuously making their customers feel special. They picture themselves speaking with great conviction about their products and services, and how these will benefit their customers. The best in sales know that if they continue to focus on adding value to their clients’ life plans and business pursuits, they will still be perceived as essential partners, despite the tough climate.
If you have been feeling somewhat pessimistic about the current state of affairs, rest assured you are not alone. But also be aware that your competitors who are able to rise above the noise and remain focused on what they want to achieve will have a winning edge. The good news is that you and your team can set yourselves apart by mastering your own mindsets.



Sincere Appreciation,
Richaard Wong, Assistant Vice President